Verification pending. This write-up describes what was built and how it works. It contains no performance figures, and it will be updated with measured results once they are verified.
Challenge
Certified Leadz sells by phone to sales-led businesses. Before this engine, each day started with building a list: searching, copying, checking numbers, deciding who calls whom. Lists went stale and the same companies came up twice.
Existing workflow
Each day started with building a list by hand: searching, copying, checking numbers and deciding who calls whom.
What we built
A prospecting engine that builds each rep’s call list overnight, removes anyone who shouldn’t be called, and gives every rep a short brief for each call, so the day starts with dialing instead of list-building. Every call is still placed by a person.
Human involvement
Every call is placed by a person. There is no predictive dialing, no AI voice and no voicemail drop. Recording is off. The ideal customer profile is approved by the owner.
Result
The engine is running for our own outbound calling. We will publish calling and conversion numbers once they have been measured over a meaningful period; until then, this case study documents the build, not the outcome.